Popular culture icon Paris Hilton is serving up her newest challenge, a glittery pink waffle, to Hampton by Hilton friends within the U.S. and Canada.
Hilton teamed up with Hampton to introduce the most recent seasonal taste, dubbed the Glowing Strawberry Hampton Waffle, alongside a particular Glowing Strawberry Hampton Waffle Package that can be purchased online for $29.99 and consists of the whole lot you might want to make the brand new waffle, like waffle combine and edible glitter.
“The Glowing Strawberry Hampton Waffle is completely iconic, candy, and so me,” Hilton mentioned in a statement in regards to the waffle. “I am excited for everybody to attempt it and begin their mornings with just a little sparkle.”
The waffle was unveiled at an occasion in New York Metropolis on the Hampton Inn Manhattan/Occasions Sq. Central, attended by TPG. On the occasion, one in every of Hampton by Hilton’s U.S. Waffle Bosses, Beverly Christmas of the Hampton Inn Paris in Paris, Illinois, was capable of showcase simply how enjoyable adorning a waffle with toppings (like whipped cream, chocolate chips, chocolate sauce, strawberries and, after all, edible glitter) really is, whether or not you make it at one of many 2,400 areas within the U.S. and Canada or proper at house.
In actual fact, that is the primary time Hampton’s waffle combine has been out there for buy for the reason that chain first launched its now-iconic waffle again in 2009.
As TPG previously reported in August, when the Hilton Honors-affiliated resort model celebrated its fortieth birthday, friends at Hampton by Hilton properties eat a whopping 30 million common waffles every year and about 120 million miniwaffles. Through the years, new seasonal flavors have rolled out to a lot fanfare, together with lemon, pumpkin spice, crimson velvet and birthday cake.
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“At Hampton by Hilton, breakfast is such a key a part of what we provide, and our waffles have turn into an iconic image of that custom of offering a pleasant and dependable keep,” mentioned Shruti Gandhi Buckley, Hampton by Hilton’s international model chief. “This collaboration with Paris Hilton brings a contemporary, playful twist to one thing that is already so liked.”
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